After completing the Get to Know Data Cloud curriculum, it is time to understand the exam. Learning about a topic…
Category: Mitigating data security risks
Einstein GPT – The Way Forward for Creating Great Customer Experiences
Einstein GPT is a generative pre-trained transformer model created by Salesforce that can create personalized content across every Salesforce cloud…
Impact of implementing Salesforce Data Cloud – Success Stories with Salesforce Data Cloud
Impact of implementing Salesforce Data Cloud Outcomes School Specialty had a favorable outcome from their Salesforce Data Cloud implementation: What…
Introduction – Preparation for the Salesforce Data Cloud Consultant Exam
We are finally on the last chapter of this book. If you have made it to the last chapter without…
Challenges – Success Stories with Salesforce Data Cloud
Some of the challenges faced by Casey’s are: Impact of implementing Salesforce Data Cloud Casey’s adopted Salesforce Data Cloud to…
Goals – Success Stories with Salesforce Data Cloud
Let us understand the goals that motivated Ford to implement Data Cloud: Impact of implementing Salesforce Data Cloud The adoption…
Success story 1: Ford – Success Stories with Salesforce Data Cloud
Industry: Automobile About the company Ford is a universal brand name (Figure 8.1). In case you have not heard about…
Introduction – Success Stories with Salesforce Data Cloud
We have come a long way in the book and understood concepts related to CDP and Salesforce Data Cloud or…
Cookie-less tracking and its impact – Data Security and Privacy
Let us understand what is a cookie and why it is used. A cookie is a small text file that…
Data security and privacy features in a CDP – Data Security and Privacy
Data security and privacy are critical considerations when it comes to a Customer Data Platform (CDP). CDPs provide features to…